Union Street Condos

This photo project was the day after the Brooklyn Condo, a 1-2 combo of Park Slope condo photography for Imperia. From this set came one of my favorite photos of the year. I use direct flash to create this very poppy, high fashion, high contrast look. It's very bright and has these great strong shadows and specular highlights that shout "mid-century perfection" to me. I also produced images with several different looks in this set, including some with softer light and some with the night-time look, so that the client can use them to market in different ways. There were several condos in the building and I photographed all of the kitchens and vanities. These are my favorites from the set.

Union Street Condos
Client: Cabinet Manufacturer Imperia Cabinet
Park Slope, Brooklyn
Project Date: May 17th, 2017

Frost Street Residence

This is one of my favorite projects for Imperia Cabinet / Purekitchen. I was absolutely in love with this house the second we walked in. The matte black kitchen is gorgeous and the marble was so beautiful. I also love that the homeowner outfitted the kitchen with matte black pots and pans, too. Really love their style. The whole house was gorgeous, but my focus was on the kitchen and vanities since that's what my client brought me there to photograph. I also experimented with producing day and night photos in a single daytime shoot. So have a peek below at the photos I produced for him of this lovely place.

Frost Street Residence: Cabinets & Vanities
Client: Cabinet Manufacturer Imperia Cabinet
Williamsburg, Brooklyn
Project Date: June 23rd, 2017

The below photos were a little of a gag. We were talking about how messy the backyard was outside the window next to the kitchen since it was still under construction. Sergei jokingly told the homeowner "Oh don't worry, Nicholas can put just put the mediterranean out there." So I did. And I actually love it.

And since I had the window masked out, I decided to do something a little more plausible and put one of my NYC skyline images in there.

I'm hoping to go make some more images of this beautiful place once all the construction is done. Looking forward to that in 2018.

Manhattan Apartment

My second project with United Elite Group was this private residence in Manhattan. I created several images of the apartment interior for the client to use to promote their business and bring in more customers. 

Manhattan Apartment
Builder: United Elite Group
Upper West Side, New York
Project Date: Oct 9th, 2017

Behnia House

Alisher of United Elite Group reached out to me via Houzz and requested that I photograph a renovation they were just finishing up. They wanted photographs to document their work and to help sell their services to prospective customers. It was a fun and relaxed shoot in which one of the firm partners, Guzal, helped me with the staging of each shot. We did a variety of shots with lights on and off to show off both the look in natural light as well as the lighting design.

Behnia Residence
Client: Builder United Elite Group
Upper East Side, New York
Project Date: June 21st, 2017

The Jefferson, an overview.

I first met LPC when I toured this building with them several years ago when they just bought it. It was right next door to the Nooklyn Bushwick office and I came along as part of Nooklyn to take some 'before' pictures of the space. Two years later all the renovations were nearing completion and they were ready for full-scale professional photography, so they reached out to me.

LPC had a vision for what businesses would most benefit from these spaces, so rather than just photographing the space vacant, we collaborated on making the spaces appear fully functional and lived in. We staged each space with a compliment of desks and I brought in interior stylist Katherine Hammond to bring some unique life to each space we'd be capturing.

This is the biggest project I've worked on to date, and it was also the most exciting, the most fun, and without a doubt the most challenging. It was a great experience and I'm looking forward to doing several more like it.

Expect to see more posts detailing how the shoot was done, with breakdowns of how several of the photos were made.

For now, enjoy the finished product below, and check out the implementation at: 455jefferson.com

The Jefferson
Owner: Lincoln Property Company
Bushwick, Brooklyn, New York
Project Date: Sept 13th & 14th, Oct 12th, 2017